Book Highlights: Learn SEO by Abhishek Saraswat

Book Highlights: Learn SEO by Abhishek Saraswat

Learn SEO is the second book released as a part of the series, Becoming a Personal Brand, self-published and written by Indian travel blogger and writer Abhishek Saraswat.

To build a successful blog or website, you need to stop doing random acts of marketing and start following a reliable plan for rapid traffic growth. Traditionally, creating a SEO strategy as a part of the marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.

In Learn SEO, travel blogger and writer Abhishek Saraswat reveals the secrets to optimizing your website for SEO by following some of the very basic yet effective methods that still work in 2022. 

Whether you’re just starting out or are an experienced blogger, The Learn SEO guide is the easiest and fastest way to create an SEO strategy that will propel your website’s growth both in terms of traffic and revenue.

In this book, we’re going to examine search engine algorithms and how they affect organic search results and websites.

We are also going to build on this knowledge to assess the key elements for creating an effective SEO strategy.

Book Highlights: Learn SEO by Abhishek Saraswat 1

This will include how to select keywords and perform keyword research, consumer psychology and search behavior; and how to conduct on-page SEO analysis to identify opportunities to improve a website’s search optimization.

This book is divided into four major chapters. In the first chapter, we will look at on-page SEO. While the second one will cover off-page SEO, the third chapter will cover technical SEO, and the book will conclude with the keyword research concept. The following important topics will be covered in these four chapters: 

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1. On-Page SEO

  • Title Tags 101
  • MetaData and Meta Tags 
  • Meta Descriptions Help Too! 
  • URL Optimization 
  • How to Use Heading Tags 
  • Creating and Optimizing Unique Content 
  • How to Optimize Your Content for SEO in 2022?

 2. Off-Page SEO 

  • Off-site SEO Elements
  • Who is Linking to Your Content? 
  • How Does Social Media Support SEO?
Book Highlights: Learn SEO by Abhishek Saraswat 3

 3. Technical SEO 

  • Using Technical SEO to Set the Stage 
  • XML Sitemap vs. HTML Sitemap 
  • robots.txt file & its protocol 
  • Overcoming Troublesome Error Codes 
  • 101 Redirections 
  • Best Practices for 404 Pages 

4. Keywords Theory 

  • Identifying the Right Keywords 
  • Stages of Search

This book is currently available in the Amazon Kindle Store in ebook format, paperback to be released soon. Grab your copy today!

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